CREATIVE REALITIES, INC.
Business
Creative Realities, Inc. provides digital signage and in-store retail media solutions in North America across retail, restaurants, entertainment venues, convenience stores, financial services, automotive, and other sectors. The company offers a full-stack model: hardware resale, professional services (design, deployment, management, content creation), and SaaS-based content management and advertising technology platforms. It operates through organic growth and strategic acquisitions, serving enterprise customers seeking to enhance brand engagement, customer experience, and revenue through managed digital networks supported by a national field-service team and Network Operations Center.
Summary from 10-K filed 2026-04-15
Financials
Consolidated Statement of Income
| Concept | Trend | FY 2025 2025-12-31 | FY 2024 2024-12-31 | FY 2023 2023-12-31 | FY 2022 2022-12-31 | FY 2021 2021-12-31 |
|---|---|---|---|---|---|---|
| Total sales | 57 | 51 | 45 | 43 | 18 | |
| Total cost of sales | 32 | 27 | 23 | 26 | 10 | |
| Gross profit | 26 | 24 | 22 | 18 | 8 | |
| Sales and marketing expenses | 6 | 6 | 5 | 4 | 1 | |
| General and Administrative Expense | 23 | 17 | 16 | 12 | 7 | |
| Loss on impairment of software asset | 6 | 0 | — | — | — | |
| Total operating expenses | 35 | 23 | 21 | 20 | 11 | |
| Operating (loss) income | −9 | 938,000 | 1 | −2 | −3 | |
| Interest expense, including amortization of debt discount | 2 | 2 | 3 | — | — | |
| Loss on change in fair value of contingent consideration | 0 | 2 | 1 | −1 | 0 | |
| Gain on settlement of contingent consideration | −5 | 0 | — | — | — | |
| Loss on debt extinguishment | 0 | 1 | 0 | — | — | |
| Loss on debt modification | 24,000 | 0 | — | — | — | |
| Other expense (income), net | 516,000 | −102,000 | −211,000 | 4,000 | −7,000 | |
| Total other (income) expenses, net | −2 | 4 | 4 | −4 | 3 | |
| Loss before income taxes | −7 | −3 | −3 | 2 | 254,000 | |
| Income tax expense | −1 | −106,000 | −83,000 | −79,000 | −22,000 | |
| Net loss | −8 | −4 | −3 | 2 | 232,000 | |
| Series A Redeemable Convertible Preferred Stock dividends | −232,000 | 0 | — | — | — | |
| Net loss applicable to common stockholders | −9 | −4 | — | — | — | |
| Basic and diluted loss per common share (in dollars per share) | −0.81 | −0.34 | −0.35 | 0.28 | 0.06 | |
| Weighted average shares outstanding - basic and diluted (in shares) | 10 | 10 | 8 | 7 | 4 |
Consolidated Balance Sheet
| Concept | Trend | FY 2025 2025-12-31 | FY 2024 2024-12-31 | FY 2023 2023-12-31 | FY 2022 2022-12-31 | FY 2021 2021-12-31 |
|---|---|---|---|---|---|---|
| Cash and cash equivalents | 2 | 1 | 3 | 2 | 3 | |
| Accounts receivable, net | 19 | 11 | 12 | 8 | 3 | |
| Inventories, net | 7 | 2 | 3 | 2 | 2 | |
| Prepaid expenses and other current assets | 5 | 859,000 | 665,000 | 2 | 2 | |
| Total current assets | 34 | 14 | 19 | 14 | 10 | |
| Property and equipment, net | 3 | 207,000 | 499,000 | 201,000 | 75,000 | |
| Goodwill | 53 | 26 | 26 | 26 | 8 | |
| Other intangible assets, net | 36 | 23 | 24 | 24 | — | |
| Finance lease right-of-use assets | 23 | 114,000 | — | — | — | |
| Operating lease right-of-use assets | 2 | 787,000 | 1 | 2 | 654,000 | |
| Other non-current assets | 611,000 | 312,000 | 112,000 | 43,000 | 5,000 | |
| Total Assets | 151 | 65 | 71 | 66 | 23 | |
| Accounts payable | 17 | 6 | 8 | 4 | 3 | |
| Accrued expenses and other current liabilities | 4 | 3 | 4 | 4 | 2 | |
| Deferred revenues | 8 | 1 | 1 | 1 | 426,000 | |
| Customer deposits | 2 | 2 | 3 | 2 | 2 | |
| Current maturities of operating leases | 596,000 | 466,000 | 505,000 | 711,000 | 281,000 | |
| Current maturities of finance leases | 4 | 46,000 | — | — | — | |
| Short-term debt | 4 | 0 | — | — | — | |
| Short-term contingent consideration, at fair value | 0 | 13 | 0 | — | — | |
| Total Current Liabilities | 39 | 26 | 20 | 16 | 7 | |
| Revolving credit facility | 40 | 13 | — | — | — | |
| Non-current operating lease liabilities | 2 | 342,000 | 536,000 | 873,000 | 373,000 | |
| Non-current finance lease liabilities | 18 | 68,000 | — | — | — | |
| Deferred tax liabilities | 4 | 133,000 | — | — | — | |
| Total Liabilities | 102 | 40 | 42 | 40 | 14 | |
| Commitments and contingencies (Note 12) | — | — | — | — | — | |
| Common stock, $0.01 par value, 66,666 shares authorized; 10,519 and 10,447 shares issued and outstanding as of December 31, 2025 and 2024, respectively | 105,000 | 104,000 | 104,000 | 72,000 | 120,000 | |
| Additional paid-in capital | 85 | 82 | 82 | 76 | 61 | |
| Accumulated deficit | −65 | −57 | −53 | −50 | −52 | |
| Accumulated other comprehensive income | 1 | 0 | — | — | — | |
| Total Shareholders Equity | 21 | 25 | 29 | 26 | 9 | |
| Total Liabilities, Temporary Equity, and Shareholders' Equity | 151 | 65 | 71 | 66 | 23 |
Consolidated Statement of Cash Flows
| Concept | Trend | FY 2025 2025-12-31 | FY 2024 2024-12-31 | FY 2023 2023-12-31 | FY 2022 2022-12-31 | FY 2021 2021-12-31 |
|---|---|---|---|---|---|---|
| Depreciation and amortization | 6 | 4 | 3 | 3 | 1 | |
| Non-cash lease expense | 621,000 | 254,000 | — | — | — | |
| Amortization of debt discount | 27,000 | 569,000 | 1 | 1 | 159,000 | |
| Stock-based compensation | 2 | 13,000 | 563,000 | 2 | 2 | |
| Amortization of deferred financing costs | 110,000 | 63,000 | 0 | — | — | |
| Provision for credit losses | 229,000 | 13,000 | 153,000 | 398,000 | 10,000 | |
| Provision for inventory reserves | 160,000 | −43,000 | 109,000 | 1 | 409,000 | |
| Deferred income taxes | 1 | 61,000 | 44,000 | 0 | — | |
| Accounts receivable | −6 | 2 | −4 | −4 | −673,000 | |
| Inventories | −4 | 615,000 | −409,000 | −197,000 | 62,000 | |
| Prepaid expenses and other current assets | 2 | −194,000 | 952,000 | 480,000 | −342,000 | |
| Accounts payable | 4 | −1 | 4 | 914,000 | 869,000 | |
| Increase (Decrease) in Accrued Liabilities | −6 | −395,000 | −47,000 | 1 | 206,000 | |
| Deferred revenue | −549,000 | 5,000 | −91,000 | −462,000 | −338,000 | |
| Customer deposits | −358,000 | −1 | 755,000 | 110,000 | 1 | |
| Other assets | −106,000 | 43,000 | — | — | — | |
| Lease liabilities | −633,000 | −233,000 | — | — | — | |
| Other non-current liabilities | 0 | −37,000 | — | — | — | |
| Net cash (used in) provided by operating activities | −8 | 3 | 5 | −708,000 | 471,000 | |
| Cash paid for acquisition of Cineplex Digital Media (net of cash acquired) | −38 | 0 | 0 | −17 | 0 | |
| Purchases of property and equipment | −306,000 | −11,000 | −306,000 | −149,000 | −19,000 | |
| Capitalization of costs for software development | −2 | −3 | −4 | −4 | −1 | |
| Net cash used in investing activities | −40 | −3 | −4 | −21 | −1 | |
| Proceeds from sale of Series A Redeemable Convertible Preferred Stock | 30 | 0 | — | — | — | |
| Payment of issuance costs related to Series A Redeemable Convertible Preferred Stock | −3 | 0 | — | — | — | |
| Proceeds from term debt | 36 | 0 | — | — | — | |
| Repayment of term debts | −490,000 | −15 | −5 | −1 | −100,000 | |
| Proceeds from borrowings under revolving credit facility | 42 | 31 | 0 | — | — | |
| Repayment of borrowings under revolving credit facility | −50 | −18 | 0 | — | — | |
| Payment of contingent consideration | −3 | 0 | — | — | — | |
| Payment of deferred financing costs | −850,000 | −306,000 | 0 | — | — | |
| Repayment of finance lease obligations | −2 | −44,000 | −23,000 | 0 | −4,000 | |
| Net cash provided by (used in) financing activities | 49 | −2 | 137,000 | 21 | 2 | |
| Net increase (decrease) in cash and cash equivalents | 522,000 | −2 | 1 | −1 | 1 | |
| Effect of exchange rate on cash and cash equivalents | 10,000 | 0 | — | — | — |
Filings
Material Events
Insiders
Institutional Holders
Frequently asked questions
What is CREATIVE REALITIES, INC.'s CIK number?
CREATIVE REALITIES, INC.'s SEC CIK number is 0001356093 (1356093). The CIK (Central Index Key) is the permanent identifier the SEC assigns to every EDGAR filer — unlike a ticker symbol, it never changes.
Where can I find CREATIVE REALITIES, INC.'s SEC filings?
All of CREATIVE REALITIES, INC.'s EDGAR filings — 10-K annual reports, 10-Q quarterly reports, 8-K material events, and insider transactions — are listed on this page, sourced live from SEC EDGAR.
When did CREATIVE REALITIES, INC. last report earnings?
CREATIVE REALITIES, INC. (CREX) most recently filed an earnings 8-K with the SEC on May 15, 2026, furnishing its results under Item 2.02 (Results of Operations and Financial Condition). The earnings press release is attached to that filing (accession 0001437749-26-017218). This is CREATIVE REALITIES, INC.'s most recent earnings filing of record — not a forecast of its next earnings date.
What is CREATIVE REALITIES, INC.'s most recent earnings 8-K?
CREATIVE REALITIES, INC.'s latest earnings 8-K (Item 2.02) was filed May 15, 2026 under accession 0001437749-26-017218. It carries the quarterly or annual earnings press release — the earliest official, SEC-filed version of the results.
View CREATIVE REALITIES, INC.'s latest earnings 8-K →
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