Inuvo, Inc.
Business
Inuvo, Inc. is an advertising technology and services company that has developed large language generative AI to discover and target digital audiences without tracking consumer identities. It offers IntentKey AI for consumer intent recognition, data analytics, ad placement, fraud prevention, content management and website creation, delivered as managed services or self-service SaaS. Key business segments are Platforms, which partners with major advertising platforms, and Agencies & Brands, which uses the AI to reach targeted audiences. It distributes digital advertising across devices, websites, applications and browsers via programmatic, search, social, display, video, audio, native and connected TV channels.
Summary from filing dated 2025-02-27
Financials
Consolidated Statement of Income
| Concept | Trend | FY 2025 2025-12-31 | FY 2024 2024-12-31 | FY 2023 2023-12-31 | FY 2022 2022-12-31 | FY 2021 2021-12-31 |
|---|---|---|---|---|---|---|
| Net revenue | 86 | 84 | — | — | — | |
| Cost of revenue | 22 | 12 | — | 30 | 16 | |
| Gross profit | 64 | 72 | 63 | 45 | 44 | |
| Marketing costs | 52 | 60 | — | 37 | 33 | |
| Compensation | 12 | 12 | 14 | 12 | 11 | |
| General and administrative | 7 | 6 | 8 | 9 | — | |
| Total operating expenses | 71 | 77 | 74 | 58 | 52 | |
| Operating loss | −7 | −6 | −10 | −13 | −8 | |
| Financing expense, net | −259,884 | −266,772 | −29,570 | −21,111 | −86,983 | |
| Other income | 2 | 26,812 | 14,668 | — | — | |
| Loss before taxes | −5 | −6 | — | — | — | |
| Income tax expense | −10,705 | −8,030 | 17,764 | 0 | — | |
| Net loss | −5 | −6 | −10 | −13 | −8 | |
| Net loss | −0.35 | −0.41 | — | — | — | |
| Basic | 14 | 14 | 131 | 120 | 118 | |
| Diluted | 14 | 14 | 131 | 120 | 118 |
Consolidated Balance Sheet
| Concept | Trend | FY 2025 2025-12-31 | FY 2024 2024-12-31 | FY 2023 2023-12-31 | FY 2022 2022-12-31 | FY 2021 2021-12-31 |
|---|---|---|---|---|---|---|
| Cash and cash equivalents | 3 | 2 | 4 | 3 | 10 | |
| Accounts receivable, net of allowance for credit losses of $98,954 and $144,625, respectively | 6 | 13 | 9 | 11 | 9 | |
| Prepaid expenses and other current assets | 489,790 | 639,805 | — | — | — | |
| Total current assets | 9 | 16 | 15 | 16 | 23 | |
| Property and equipment, net | 2 | 2 | 2 | 2 | 2 | |
| Right of use assets - operating lease | 663,635 | 913,439 | 805,786 | 310,162 | 641,306 | |
| Right of use assets - finance lease | 0 | 18,209 | 72,560 | 168,750 | 201,902 | |
| Intangible assets, net of accumulated amortization | 3 | 4 | 5 | 6 | 7 | |
| Goodwill | 10 | 10 | 10 | 10 | 10 | |
| Other assets | 78,342 | 78,342 | — | — | — | |
| Total other assets | 14 | 15 | 16 | — | — | |
| Total assets | 25 | 32 | 32 | 36 | 44 | |
| Accounts payable | 7 | 8 | 6 | 8 | 5 | |
| Accrued expenses and other current liabilities | 4 | 9 | 8 | 5 | 5 | |
| Lease liability - operating leases | 294,093 | 259,867 | 123,074 | 287,523 | 340,478 | |
| Lease liability - finance lease | 0 | 18,209 | 50,801 | 101,003 | 102,954 | |
| Outstanding borrowings under Financing Agreement | 3 | 0 | — | — | — | |
| Total current liabilities | 14 | 18 | 15 | 14 | 11 | |
| Deferred tax liability | 107,971 | 97,266 | 89,238 | 107,000 | 107,000 | |
| Lease liability - operating lease | 443,912 | 738,005 | 751,821 | 23,878 | 300,827 | |
| Total long-term liabilities | 551,883 | 835,271 | 859,484 | 212,208 | 526,540 | |
| Preferred stock, $0.001 par value: Authorized shares - 500,000 - none issued and outstanding | 0 | 0 | 0 | 0 | 0 | |
| Common stock, $0.001 par value: Authorized shares 200,000,000; issued and outstanding shares 14,701,949 and 14,050,204 respectively; | 14,703 | 14,051 | 137,983 | 120,138 | 118,748 | |
| Additional paid-in capital | 188 | 187 | 184 | 179 | 177 | |
| Accumulated deficit | −178 | −173 | −167 | −157 | −144 | |
| Total stockholders' equity | 10 | 13 | 17 | 22 | 33 | |
| Total liabilities and stockholders' equity | 25 | 32 | 32 | 36 | 44 |
Consolidated Statement of Cash Flows
| Concept | Trend | FY 2025 2025-12-31 | FY 2024 2024-12-31 | FY 2023 2023-12-31 | FY 2022 2022-12-31 | FY 2021 2021-12-31 |
|---|---|---|---|---|---|---|
| Net loss | −5 | −6 | −10 | −13 | — | |
| Depreciation and amortization | 2 | 3 | 3 | — | — | |
| Amortization of right of use assets - financing | 18,209 | 54,356 | 96,190 | — | — | |
| Amortization of right of use assets - operating lease | 249,804 | 227,628 | 609,524 | — | — | |
| Stock based compensation | 1 | 2 | 2 | 2 | 2 | |
| Amortization of financing fees | 0 | 20,000 | 8,333 | 2,500 | 12,500 | |
| Impairment and amortization of referral and support services agreement advance | 0 | 800,000 | 300,000 | — | — | |
| Adjustment to expected losses on accounts receivable | −45,671 | −1 | 786,549 | 1 | 7,487 | |
| Deferred income tax expense | 10,701 | 8,028 | −17,764 | 0 | — | |
| Derecognition of contingency and grant | 0 | −35,000 | 0 | −10,000 | — | |
| Accounts receivable | 7 | −2 | 1 | −3 | −3 | |
| Prepaid expenses, other current assets and other assets | 150,064 | 111,320 | −263,569 | 578,009 | −992,978 | |
| Accounts payable | −1 | 2 | — | — | — | |
| Accrued expenses and other liabilities | −6 | 2 | 3 | −205,762 | 1 | |
| Lease liability - operating lease | −259,867 | −212,309 | −541,654 | — | — | |
| Net cash provided by/(used in) operating activities | −2 | 229,554 | −3 | −6 | −5 | |
| Purchases of equipment and capitalized development costs | −2 | −2 | −2 | −2 | −2 | |
| Net cash provided by/(used in) investing activities | −2 | −2 | 606,190 | −2 | −5 | |
| Proceeds from at-the-market sales, net | 1 | 0 | 4 | 0 | 13 | |
| Proceeds net of payments on Financing Agreement | 3 | 0 | — | — | — | |
| Principal payments on finance lease obligations | −18,209 | −50,801 | −102,340 | −107,539 | −257,679 | |
| Net taxes paid on restricted stock unit grants exercised | −650,299 | −302,587 | −166,872 | −196,894 | −272,049 | |
| Net cash provided by/(used in) financing activities | 4 | −353,388 | 3 | −304,433 | 12 | |
| Net change - cash | 380,676 | −2 | 2 | — | — | |
| Interest paid | 482,420 | 337,961 | 105,148 | 18,612 | 55,476 | |
| Acquisition of right of use asset for operating lease liability | 0 | 335,286 | 1 | — | — | |
| Issuance of 3,287,537 restricted stock units to settle accrued incentive liability | 0 | 1 | — | — | — |