CLOROX CO /DE/ Goodwill & Intangibles Disclosure
| Goodwill | |||||||||||||||||||||||||||||||||||
Health and Wellness | Household | Lifestyle | International | Corporate and Other | Total | ||||||||||||||||||||||||||||||
| Balance as of June 30, 2023 | $ | 323 | $ | 85 | $ | 244 | $ | 600 | $ | — | $ | 1,252 | |||||||||||||||||||||||
Divestiture (1) | — | — | — | (16) | — | (16) | |||||||||||||||||||||||||||||
| Effect of foreign currency translation | — | — | — | (8) | — | (8) | |||||||||||||||||||||||||||||
| Balance as of June 30, 2024 | $ | 323 | $ | 85 | $ | 244 | $ | 576 | $ | — | $ | 1,228 | |||||||||||||||||||||||
Effect of foreign currency translation | — | — | — | 1 | — | 1 | |||||||||||||||||||||||||||||
| Balance as of June 30, 2025 | $ | 323 | $ | 85 | $ | 244 | $ | 577 | $ | — | $ | 1,229 | |||||||||||||||||||||||
| As of June 30, 2025 | As of June 30, 2024 | ||||||||||||||||||||||||||||||||||
| Gross carrying amount | Accumulated amortization / Impairments | Net carrying amount | Gross carrying amount | Accumulated amortization / Impairments | Net carrying amount | ||||||||||||||||||||||||||||||
Trademarks with indefinite lives | $ | 493 | $ | — | $ | 493 | $ | 493 | $ | — | $ | 493 | |||||||||||||||||||||||
Trademarks with finite lives (1) | 33 | 24 | 9 | 83 | 38 | 45 | |||||||||||||||||||||||||||||
Other intangible assets with finite lives (1) | 468 | 404 | 64 | 578 | 435 | 143 | |||||||||||||||||||||||||||||
| Total | $ | 994 | $ | 428 | $ | 566 | $ | 1,154 | $ | 473 | $ | 681 | |||||||||||||||||||||||
Historical Timeline
| Fiscal Year | Filed | |
|---|---|---|
| 2025 | Aug 8, 2025 | Showing above |
| 2024 | Aug 8, 2024 | |
| 2023 | Aug 10, 2023 | |
| 2022 | Aug 10, 2022 | |
| 2021 | Aug 10, 2021 | |
| 2020 | Aug 13, 2020 | |
| 2019 | Aug 14, 2019 | |
| 2018 | Aug 14, 2018 | |
| 2017 | Aug 15, 2017 | |
| 2016 | Aug 16, 2016 | |
About Goodwill & Intangibles Disclosures
Goodwill and intangible asset disclosures reveal the premium paid in acquisitions and how management assesses whether that premium retains its value. Since goodwill is no longer amortized under US GAAP, the annual impairment test is the only mechanism that adjusts carrying values downward — making the assumptions behind that test critically important for investors.
Key signals: a history of goodwill impairments suggests management consistently overpays for acquisitions. Watch the gap between reporting unit fair value and carrying amount — when fair value exceeds carrying amount by less than 10-20%, a small decline in business performance could trigger a write-down. For finite-lived intangibles, examine useful life assumptions across customer relationships, technology, and trade names; aggressive estimates inflate near-term earnings. Compare total intangibles-to-total-assets ratios against peers to assess acquisition dependency. Rising goodwill as a percentage of equity can signal balance sheet fragility.