Segment Reporting and Revenue Disaggregation
We operate our business as one operating segment. An operating segment is defined as a component of an enterprise for which separate discrete financial information is available and evaluated regularly by the chief operating decision maker ("CODM") in deciding how to allocate resources and in assessing performance. Our CODM is the Company's President, Chief Executive Officer, and Chair of the Board of Directors. Reportable segment information is consistent with how management reviews the business, makes investing and resource allocation decisions and assesses operating performance. Our segment revenues are derived from the sales of our product, the Inspire system, to hospitals and ambulatory surgery centers in the U.S. and in select countries in Europe and the Asia Pacific region. We do not have any intra-entity sales or transfers.
Our CODM uses consolidated net income (loss) as the measure of profit or loss. Our CODM assesses performance for the segment and allocates resources and monitors budget versus actual results using consolidated net income (loss) and operating income (loss). The monitoring of budget versus actual results are used in establishing management's compensation. The measure of segment assets is reported on the balance sheet as total consolidated assets.
Year Ended December 31,
202520242023
Revenue$911,981 $802,804 $624,799 
Less: (a)
Cost of goods sold133,225 122,986 96,576 
Research and development expense103,165 114,128 116,536 
Selling, general and administrative expense (excluding advertising expense)509,712 434,669 351,632 
Advertising expense114,925 94,938 100,326 
Operating income (loss)50,954 36,083 (40,271)
Other income (b)(14,743)(22,370)(20,365)
Income taxes(79,725)4,944 1,247 
Segment net income (loss)145,422 53,509 (21,153)
Reconciliation of profit or loss
Adjustments and reconciling items— — — 
Consolidated net income (loss)$145,422 $53,509 $(21,153)
(a) The significant expense categories and amounts align with the segment-level information that is regularly provided to our chief operating decision maker.
(b) Other income represents the consolidated amounts for interest and dividend income, interest expense, and other expense, net, as shown on our consolidated statements of operations and comprehensive income (loss).
For the years ended December 31, 2025, 2024, and 2023, depreciation and amortization expense was $14.0 million, $6.6 million, and $2.8 million, respectively, and is included within the segment expense captions of cost of goods sold, research and development expense, and selling, general and administrative expense.
For the years ended December 31, 2025, 2024, and 2023, stock-based compensation expense was $130.3 million, $116.0 million and $82.5 million, respectively, and is included within the segment expense captions of cost of goods sold, research and development expense, and selling, general and administrative expense.
Revenue by geographic region is as follows:
Year Ended December 31,
202520242023
United States$872,086 $771,040 $606,178 
All other countries39,895 31,764 18,621 
Total revenue$911,981 $802,804 $624,799 
Long-lived tangible assets by geographic location were as follows:
December 31,
20252024
United States$96,850 $71,008 
All other countries1,022 917 
Total long-lived tangible assets$97,872 $71,925 

Historical Timeline

Fiscal YearFiled
2025Feb 13, 2026Showing above
2024Feb 10, 2025
2023Feb 9, 2024
2022Feb 10, 2023
2021Feb 15, 2022
2020Feb 24, 2021
2019Feb 25, 2020
2018Feb 26, 2019

About Segments Disclosures

Segment disclosures break a company into its reportable operating units, revealing revenue, profit, and asset allocation that consolidated financial statements obscure. Under ASC 280, segments must match how the chief operating decision maker views the business, providing a window into internal management structure and resource allocation priorities.

Key signals: compare segment margins to identify which units drive profitability and which destroy value. Watch for changes in the number of reportable segments — segment aggregation or disaggregation often coincides with strategic shifts or attempts to obscure declining performance. Intersegment elimination patterns reveal internal pricing practices. The reconciliation between segment totals and consolidated figures exposes corporate overhead allocation and unallocated items. Geographic revenue concentration highlights regulatory and currency exposure. Compare segment-level capital expenditure against segment revenue to assess where management is investing for future growth versus harvesting existing assets.