GOODWILL
The following table provides information related to the carrying value of our goodwill by operating segment (in millions):
EMEALatin
America
North
America
Asia PacificBottling
Investments
Total
2024      
Balance at beginning of year$3,647 $226 $10,978 $417 $3,090 $18,358 
Effect of foreign currency translation(107)(11)— (10)(84)(212)
Impairment charges— — — — (6)(6)
Divestitures— — — — (1)(1)
Balance at end of year$3,540 $215 $10,978 $407 $2,999 $18,139 
2025      
Balance at beginning of year$3,540 $215 $10,978 $407 $2,999 $18,139 
Effect of foreign currency translation311 12  2 396 721 
Divestitures and assets held for sale1
(8)   (3,361)(3,369)
Balance at end of year$3,843 $227 $10,978 $409 $34 $15,491 
1The decrease in the Bottling Investments segment was a result of the Company’s bottling operations in Africa being classified as held for sale. Refer to Note 2.

Historical Timeline

Fiscal YearFiled
2025Feb 20, 2026Showing above
2024Feb 20, 2025
2023Feb 20, 2024
2022Feb 21, 2023
2021Feb 22, 2022
2020Feb 25, 2021
2019Feb 24, 2020
2018Feb 21, 2019
2017Feb 23, 2018
2016Feb 24, 2017
2015Feb 25, 2016

About Goodwill & Intangibles Disclosures

Goodwill and intangible asset disclosures reveal the premium paid in acquisitions and how management assesses whether that premium retains its value. Since goodwill is no longer amortized under US GAAP, the annual impairment test is the only mechanism that adjusts carrying values downward — making the assumptions behind that test critically important for investors.

Key signals: a history of goodwill impairments suggests management consistently overpays for acquisitions. Watch the gap between reporting unit fair value and carrying amount — when fair value exceeds carrying amount by less than 10-20%, a small decline in business performance could trigger a write-down. For finite-lived intangibles, examine useful life assumptions across customer relationships, technology, and trade names; aggressive estimates inflate near-term earnings. Compare total intangibles-to-total-assets ratios against peers to assess acquisition dependency. Rising goodwill as a percentage of equity can signal balance sheet fragility.