Laird Superfood, Inc. Revenue Disclosure
| 14. | Revenue Recognition |
The Company’s primary source of revenue is sales of (i) coffee creamers, (ii) coffee, tea, and hot chocolate products, (iii) hydration and beverage enhancing products, and (iv) snacks and other food items.
In accordance with ASC Topic 606, the Company disaggregates net sales from contracts with customers based on the characteristics of the products sold:
| Year Ended December 31, | ||||||||||||||||
| 2025 | 2024 | |||||||||||||||
| $ | % of Total | $ | % of Total | |||||||||||||
| Coffee creamers | $ | 29,324,248 | 59 | % | $ | 23,088,363 | 53 | % | ||||||||
| Coffee, tea, and hot chocolate products | 15,281,939 | 31 | % | 11,184,525 | 26 | % | ||||||||||
| Hydration and beverage enhancing products | 7,131,460 | 14 | % | 9,207,964 | 21 | % | ||||||||||
| Snacks and other food items | 5,694,789 | 11 | % | 6,215,989 | 14 | % | ||||||||||
| Other | 200,483 | — | % | 172,788 | — | % | ||||||||||
| Gross sales | 57,632,919 | 115 | % | 49,869,629 | 114 | % | ||||||||||
| Shipping income | 489,352 | 1 | % | 506,732 | 1 | % | ||||||||||
| Discounts and promotional activity | (8,232,985 | ) | (16 | )% | (7,081,224 | ) | (15 | )% | ||||||||
| Sales, net | $ | 49,889,286 | 100 | % | $ | 43,295,137 | 100 | % | ||||||||
The Company generates revenue through two channels: e-commerce and wholesale:
| Year Ended December 31, | ||||||||||||||||
| 2025 | 2024 | |||||||||||||||
| $ | % of Total | $ | % of Total | |||||||||||||
| E-commerce | $ | 24,961,486 | 50 | % | $ | 25,642,366 | 59 | % | ||||||||
| Wholesale | 24,927,800 | 50 | % | 17,652,771 | 41 | % | ||||||||||
| Sales, net | $ | 49,889,286 | 100 | % | $ | 43,295,137 | 100 | % | ||||||||
The Company generated revenue two distinct brands. Laird Superfood and Picky Bars, during the years ended December 31, 2025 and 2024. Net sales for these brands are summarized below:
| Year Ended December 31, | ||||||||||||||||
| 2025 | 2024 | |||||||||||||||
| $ | % of Total | $ | % of Total | |||||||||||||
| Laird Superfood | $ | 48,096,370 | 96 | % | $ | 40,307,384 | 93 | % | ||||||||
| Picky Bars | 1,792,916 | 4 | % | 2,987,753 | 7 | % | ||||||||||
| Sales, net | $ | 49,889,286 | 100 | % | $ | 43,295,137 | 100 | % | ||||||||
Receivables from contracts with customers are included in accounts receivable. Contract assets include deferred cost of goods sold associated with deferred revenue and are included in finished goods inventories. Contract liabilities include deferred revenue, customer deposits, rewards programs, and refund liabilities, and are included in accrued expenses. Contract liabilities outstanding at the beginning of the year were realized during the year end December 31, 2025. The balances of receivables from contracts with customers, contract assets, and contract liabilities were as follows:
| January 1, | December 31, | December 31, | ||||||||||
| 2024 | 2024 | 2025 | ||||||||||
| Accounts receivable, net | $ | 1,022,372 | $ | 1,762,911 | $ | 3,899,205 | ||||||
| Contract liabilities | $ | (427,974 | ) | $ | (348,869 | ) | $ | (309,953 | ) | |||
Historical Timeline
| Fiscal Year | Filed | |
|---|---|---|
| 2025 | Mar 30, 2026 | Showing above |
| 2024 | Feb 26, 2025 | |
| 2023 | Mar 13, 2024 | |
| 2022 | Mar 16, 2023 | |
| 2021 | Mar 8, 2022 | |
| 2020 | Mar 16, 2021 | |
About Revenue Disclosures
Revenue disclosures under ASC 606 explain how a company identifies performance obligations, allocates transaction prices, and determines when revenue is recognized. This section is essential for understanding whether reported revenue reflects genuine economic activity or aggressive accounting choices. Analysts examine the mix of point-in-time versus over-time recognition, which directly affects revenue timing and comparability.
Key signals: rising contract liabilities (deferred revenue) suggest strong future revenue visibility, while declining contract assets may indicate slowing project milestones. Watch for variable consideration estimates — rebates, returns, and performance bonuses that require management judgment. Significant changes in disaggregated revenue by geography or product line can reveal shifting business mix before it appears in headline numbers. Compare revenue growth against contract liability growth to assess sustainability, and scrutinize any changes in the timing of recognition that coincide with earnings pressure.