(9) Revenue Recognition

 

Deferred contract assets and deferred contract liabilities are included in our consolidated balance sheets as follows (in thousands):

 

 

December 28,

2019

 

 

December 29,

2018

 

Deferred Contract Assets included in:

 

 

 

 

 

 

 

 

Other current assets

 

$

23,568

 

 

$

20,553

 

Other non-current assets

 

 

33,782

 

 

 

29,456

 

 

 

$

57,350

 

 

$

50,009

 

 

 

 

December 28,

2019

 

 

December 29,

2018

 

Deferred Contract Liabilities included in:

 

 

 

 

 

 

 

 

Other current liabilities

 

$

34,204

 

 

$

32,395

 

Other non-current liabilities

 

 

44,970

 

 

 

42,194

 

 

 

$

79,174

 

 

$

74,589

 

 

During the year ended December 28, 2019, we recognized revenue of $32 million that was included in the deferred contract liability balance at the beginning of the year.

 

Revenue from goods and services transferred to customers at a point in time accounted for approximately 98% of our revenues for 2019, 2018 and 2017.

 

Net sales from each of our channels was as follows (in thousands):

 

 

2019

 

 

2018

 

 

2017

 

Retail

 

$

1,558,638

 

 

$

1,401,991

 

 

$

1,324,690

 

Online and phone

 

 

129,257

 

 

 

115,831

 

 

 

101,145

 

Company-Controlled channel

 

 

1,687,895

 

 

 

1,517,822

 

 

 

1,425,835

 

Wholesale/Other channel

 

 

10,457

 

 

 

13,753

 

 

 

18,662

 

Total

 

$

1,698,352

 

 

$

1,531,575

 

 

$

1,444,497

 

 

Obligation for Sales Returns

 

The activity in the sales returns liability account for 2019 and 2018 was as follows (in thousands):

 

 

 

2019

 

 

2018

 

Balance at beginning of year

 

$

19,907

 

 

$

19,270

 

Additions that reduce net sales

 

 

79,138

 

 

 

79,326

 

Deduction from reserves

 

 

(79,236

)

 

 

(78,689

)

Balance at end of period

 

$

19,809

 

 

$

19,907

 

 

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About Revenue Disclosures

Revenue disclosures under ASC 606 explain how a company identifies performance obligations, allocates transaction prices, and determines when revenue is recognized. This section is essential for understanding whether reported revenue reflects genuine economic activity or aggressive accounting choices. Analysts examine the mix of point-in-time versus over-time recognition, which directly affects revenue timing and comparability.

Key signals: rising contract liabilities (deferred revenue) suggest strong future revenue visibility, while declining contract assets may indicate slowing project milestones. Watch for variable consideration estimates — rebates, returns, and performance bonuses that require management judgment. Significant changes in disaggregated revenue by geography or product line can reveal shifting business mix before it appears in headline numbers. Compare revenue growth against contract liability growth to assess sustainability, and scrutinize any changes in the timing of recognition that coincide with earnings pressure.