INVO Fertility, Inc. Segments Disclosure
Note 15 – Segment Reporting
The Company’s Chief Operating Decision Maker (“CODM”) as defined under GAAP is the Company’s Chief Executive Officer.
The Company defines its segments on the basis of the way in which internally reported financial information is regularly reviewed by the CODM to analyze financial performance, make decisions, and allocate resources. The Company has analyzed its operations per ASC 280 and identified three operating segments: Clinic Services, INVOcell Device and Therapeutics. The three segments align with the Company’s distinct product and service lines. For the year ending December 31, 2024 the Company did not have any sales or operations outside of the United States.
The Clinics Services operating segment consists of financial information for WFI and the Atlanta Clinic. The INVOcell Device operating segment consists of financial information relating to the Company’s manufacture and sales of the INVOcell. The Therapeutics segment consists of financial information relating to the Company’s recently acquired subsidiary, NTI.
The tables below provide information about the Company’s segments and include a reconciliation to income before taxes:
| Fiscal Year Ended December 31, 2024 | Fertility Clinic Services | INVOcell Device | Therapeutics | Total | ||||||||||||
| Revenue from external customers | 6,450,431 | 81,569 | 6,532,000 | |||||||||||||
| Intersegment revenues | 29,000 | 29,000 | ||||||||||||||
| 6,450,431 | 110,569 | 6,561,000 | ||||||||||||||
| Reconciliation of revenue | ||||||||||||||||
| Elimination of intersegment revenue | (29,000 | ) | ||||||||||||||
| Total consolidated revenue | 6,532,000 | |||||||||||||||
| Less: | ||||||||||||||||
| Cost of revenue | 3,705,510 | 11,735 | 3,717,245 | |||||||||||||
| Sales and marketing | 37,459 | 37,459 | ||||||||||||||
| General and administrative | 1,269,465 | 1,130,470 | 2,399,935 | |||||||||||||
| Research and development | 388,530 | 388,530 | ||||||||||||||
| Depreciation and amortization | 849,700 | 9,725 | 859,425 | |||||||||||||
| Segment profit (loss) | 588,297 | 89,109 | (1,519,000 | ) | (870,594 | ) | ||||||||||
| Reconciliation of net loss | ||||||||||||||||
| Other income (loss) | 63,105 | |||||||||||||||
| Interest expense | (1,056,360 | ) | ||||||||||||||
| Unallocated amounts: | ||||||||||||||||
| Other corporate expenses | (7,254,902 | ) | ||||||||||||||
| Loss before taxes | (9,118,751 | ) | ||||||||||||||
| Assets | 11,263,408 | 41,965 | 34,991,743 | |||||||||||||
| Fiscal Year Ended December 31, 2023 | Fertility Clinic Services | INVOcell Device | Therapeutics | Total | ||||||||||||
| Revenue from external customers | 2,862,574 | 158,001 | 3,020,575 | |||||||||||||
| Intersegment revenues | ||||||||||||||||
| 2,862,574 | 158,001 | 3,020,575 | ||||||||||||||
| Reconciliation of revenue | ||||||||||||||||
| Elimination of intersegment revenue | ||||||||||||||||
| Total consolidated revenue | 3,020,575 | |||||||||||||||
| Less: | ||||||||||||||||
| Cost of revenue | 1,937,583 | 35,291 | 1,972,874 | |||||||||||||
| Sales and marketing | 30,084 | 30,084 | ||||||||||||||
| General and administrative | 704,132 | 704,132 | ||||||||||||||
| Research and development | ||||||||||||||||
| Depreciation and amortization | 151,622 | 9,725 | 161,347 | |||||||||||||
| Segment profit (loss) | 39,153 | 112,985 | 152,138 | |||||||||||||
| Reconciliation of net loss | ||||||||||||||||
| Other income (loss) | (313,762 | ) | ||||||||||||||
| Interest expense | (925,909 | ) | ||||||||||||||
| Unallocated amounts: | ||||||||||||||||
| Other corporate expenses | (6,919,293 | ) | ||||||||||||||
| Loss before taxes | (8,006,826 | ) | ||||||||||||||
| Assets | 11,359,505 | 51,690 | ||||||||||||||
No single customer comprised 10% or more of the Company’s consolidated revenues from transactions in 2024 or 2023. In addition, the receivables balance attributable to any single customer did not comprise 10% or more of the Company’s total trade accounts receivable as of December 31, 2024, or December 31, 2023.
About Segments Disclosures
Segment disclosures break a company into its reportable operating units, revealing revenue, profit, and asset allocation that consolidated financial statements obscure. Under ASC 280, segments must match how the chief operating decision maker views the business, providing a window into internal management structure and resource allocation priorities.
Key signals: compare segment margins to identify which units drive profitability and which destroy value. Watch for changes in the number of reportable segments — segment aggregation or disaggregation often coincides with strategic shifts or attempts to obscure declining performance. Intersegment elimination patterns reveal internal pricing practices. The reconciliation between segment totals and consolidated figures exposes corporate overhead allocation and unallocated items. Geographic revenue concentration highlights regulatory and currency exposure. Compare segment-level capital expenditure against segment revenue to assess where management is investing for future growth versus harvesting existing assets.