Goodwill and Other Intangible Assets
Goodwill:
The changes in the carrying amount of goodwill for the fiscal years ended June 29, 2025 and June 30, 2024:
Balance as of July 2, 2023$753,538 
Goodwill resulting from acquisitions during fiscal year 202480,350 
Balance as of June 30, 2024833,888 
Goodwill resulting from acquisitions during fiscal year 202510,390 
Adjustments to preliminary fair values for prior year acquisitions73 
Balance as of June 29, 2025$844,351 
Intangible Assets:
June 29, 2025June 30, 2024
Weighted
average
life remaining
(in years)
Gross
carrying
amount
Accumulated
amortization
Net
carrying
amount
Weighted
average
life remaining
(in years)
Gross
carrying
amount
Accumulated
amortization
Net
carrying
amount
Finite-lived intangible assets:
AMF trade name$— $— $— $9,900 $(9,900)$— 
Bowlero trade name (1)
214,870 (5,366)9,504 314,870 (614)14,256 
Other acquisition trade names32,510 (1,611)899 33,460 (2,276)1,184 
Customer relationships24,285 (3,541)744 224,185 (22,808)1,377 
Management contracts300 (300)— 11,800 (1,763)37 
Non-compete agreements33,724 (2,313)1,411 34,364 (2,395)1,969 
PBA member, sponsor & media relationships51,200 (651)549 61,400 (739)661 
Other intangible assets2754 (519)235 3921 (542)379 
227,643 (14,301)13,342 360,900 (41,037)19,863 
Indefinite-lived intangible assets:
Liquor licenses12,830 — 12,830 12,418 — 12,418 
Lucky Strike trade name8,360 — 8,360 8,360 — 8,360 
Other trade names11,030 — 11,030 6,410 — 6,410 
32,220 — 32,220 27,188 — 27,188 
$59,863 $(14,301)$45,562 $88,088 $(41,037)$47,051 
(1)During the fiscal year ended June 30, 2024, the company decided to phaseout the Bowlero trade name over the next three fiscal years. See Note 2 - Significant Accounting Policies for more information on the Bowlero trade name impairment.
The following table shows amortization expense for finite-lived intangible assets for each reporting period:
Fiscal Year Ended
June 29, 2025June 30, 2024July 2, 2023
Amortization expense$7,284 $7,370 $7,354 
The estimated aggregate amortization expense for finite-lived intangibles included in intangible assets in our consolidated balance sheet for the next five fiscal years is as follows:
20262027202820292030Thereafter
Amortization expense$6,449 $5,764 $672 $330 $79 $48 

Historical Timeline

Fiscal YearFiled
2025Aug 28, 2025Showing above
2024Sep 5, 2024
2023Sep 11, 2023
2022Sep 15, 2022

About Goodwill & Intangibles Disclosures

Goodwill and intangible asset disclosures reveal the premium paid in acquisitions and how management assesses whether that premium retains its value. Since goodwill is no longer amortized under US GAAP, the annual impairment test is the only mechanism that adjusts carrying values downward — making the assumptions behind that test critically important for investors.

Key signals: a history of goodwill impairments suggests management consistently overpays for acquisitions. Watch the gap between reporting unit fair value and carrying amount — when fair value exceeds carrying amount by less than 10-20%, a small decline in business performance could trigger a write-down. For finite-lived intangibles, examine useful life assumptions across customer relationships, technology, and trade names; aggressive estimates inflate near-term earnings. Compare total intangibles-to-total-assets ratios against peers to assess acquisition dependency. Rising goodwill as a percentage of equity can signal balance sheet fragility.