PRUDENTIAL FINANCIAL INC Goodwill & Intangibles Disclosure
| PGIM | International Businesses | Corporate and Other | Other | Total | |||||||||||||||||||||||||
| (in millions) | |||||||||||||||||||||||||||||
| Goodwill balance, December 31, 2022: | $ | 549 | $ | 115 | $ | 202 | $ | 10 | $ | 876 | |||||||||||||||||||
| Acquisitions(1) | 373 | 0 | 0 | 0 | 373 | ||||||||||||||||||||||||
| Impairments(2) | 0 | 0 | (177) | 0 | (177) | ||||||||||||||||||||||||
Divestitures(3) | 0 | 0 | (23) | 0 | (23) | ||||||||||||||||||||||||
| Foreign currency translation | 30 | (7) | (1) | 0 | 22 | ||||||||||||||||||||||||
| Goodwill balance, December 31, 2023: | 952 | 108 | 1 | 10 | 1,071 | ||||||||||||||||||||||||
| Foreign currency translation and other | (6) | (12) | 0 | 0 | (18) | ||||||||||||||||||||||||
| Goodwill balance, December 31, 2024: | 946 | 96 | 1 | 10 | 1,053 | ||||||||||||||||||||||||
Foreign currency translation and other | 47 | 1 | (1) | (10) | 37 | ||||||||||||||||||||||||
| Goodwill balance, December 31, 2025: | $ | 993 | $ | 97 | $ | 0 | $ | 0 | $ | 1,090 | |||||||||||||||||||
| 2025 | 2024 | ||||||||||||||||||||||||||||||||||
| Gross Carrying Amount | Accumulated Amortization | Net Carrying Amount | Gross Carrying Amount | Accumulated Amortization | Net Carrying Amount | ||||||||||||||||||||||||||||||
| (in millions) | |||||||||||||||||||||||||||||||||||
| Subject to amortization: | |||||||||||||||||||||||||||||||||||
| Mortgage servicing rights | $ | 918 | $ | (650) | $ | 268 | $ | 897 | $ | (630) | $ | 267 | |||||||||||||||||||||||
| Customer relationships | 271 | (197) | 74 | 260 | (173) | 87 | |||||||||||||||||||||||||||||
| Software and other | 35 | (26) | 9 | 41 | (30) | 11 | |||||||||||||||||||||||||||||
| Not subject to amortization | 39 | N/A | 39 | 41 | N/A | 41 | |||||||||||||||||||||||||||||
| Total | $ | 390 | $ | 406 | |||||||||||||||||||||||||||||||
| 2026 | 2027 | 2028 | 2029 | 2030 | ||||||||||||||||||||||||||||
| (in millions) | ||||||||||||||||||||||||||||||||
| Estimated future amortization expense of other intangibles | $ | 69 | $ | 62 | $ | 56 | $ | 40 | $ | 32 | ||||||||||||||||||||||
Historical Timeline
| Fiscal Year | Filed | |
|---|---|---|
| 2025 | Feb 12, 2026 | Showing above |
| 2024 | Feb 13, 2025 | |
| 2023 | Feb 21, 2024 | |
| 2022 | Feb 16, 2023 | |
| 2021 | Feb 17, 2022 | |
| 2020 | Feb 19, 2021 | |
| 2019 | Feb 14, 2020 | |
| 2018 | Feb 15, 2019 | |
| 2017 | Feb 16, 2018 | |
| 2016 | Feb 17, 2017 | |
| 2015 | Feb 19, 2016 | |
About Goodwill & Intangibles Disclosures
Goodwill and intangible asset disclosures reveal the premium paid in acquisitions and how management assesses whether that premium retains its value. Since goodwill is no longer amortized under US GAAP, the annual impairment test is the only mechanism that adjusts carrying values downward — making the assumptions behind that test critically important for investors.
Key signals: a history of goodwill impairments suggests management consistently overpays for acquisitions. Watch the gap between reporting unit fair value and carrying amount — when fair value exceeds carrying amount by less than 10-20%, a small decline in business performance could trigger a write-down. For finite-lived intangibles, examine useful life assumptions across customer relationships, technology, and trade names; aggressive estimates inflate near-term earnings. Compare total intangibles-to-total-assets ratios against peers to assess acquisition dependency. Rising goodwill as a percentage of equity can signal balance sheet fragility.