RE/MAX Holdings, Inc. Segments Disclosure
15. Segment Information
The Company operates under the following three reportable segments: Real Estate, Mortgage, and Marketing Funds. Mortgage does not meet the quantitative significance test; however, management has chosen to report results for the segment as it believes it will be a key driver of the Company’s future success. The Company presents all other business activities and operating segments that do not meet the quantitative significance tests for reportable segments under Other.
The Company’s operating segments are assessed by the Company’s Chief Executive Officer, its chief operating decision maker (the “CODM”). The Company’s CODM evaluates operating results of its segments based upon forecast or budget operating results against actual operating results, including revenue, operating expenses and adjusted earnings before interest, the provision for income taxes, depreciation and amortization and other non-cash and non-recurring cash charges or other items (“Adjusted EBITDA”). Adjusted EBITDA is a non-GAAP measure of financial performance that differs from U.S. GAAP and the Company’s presentation and evaluation of Adjusted EBITDA may not be a comparable measure to similar measures used by other companies. The CODM utilizes these key metrics to make economic decisions of the Company, including as a factor in determining capital allocation among the segments. Except for the adjustments identified below in arriving at Adjusted EBITDA, the accounting policies of the reportable segments are the same as those described in Note 2, Summary of Significant Accounting Policies.
The following table presents revenue from external customers by segment (in thousands):
Year Ended December 31, | ||||||||||
2025 | 2024 | 2023 | ||||||||
Continuing franchise fees | $ | 102,866 | $ | 111,260 | $ | 116,472 | ||||
Annual dues | 30,462 | 32,188 | 33,904 | |||||||
Broker fees | 53,691 | 51,816 | 51,012 | |||||||
Franchise sales and other revenue | 18,073 | 18,829 | 25,794 | |||||||
Total Real Estate revenue | 205,092 | 214,093 | 227,182 | |||||||
Continuing franchise fees | 9,999 | 10,751 | 10,912 | |||||||
Franchise sales and other revenue | 3,675 | 3,858 | 3,081 | |||||||
Total Mortgage revenue | 13,674 | 14,609 | 13,993 | |||||||
Marketing Funds fees | 72,835 | 78,983 | 83,861 | |||||||
Total reportable segments revenue | 291,601 | 307,685 | 325,036 | |||||||
Other (a) | — | — | 635 | |||||||
Total revenue | $ | 291,601 | $ | 307,685 | $ | 325,671 | ||||
| (a) | As of December 31, 2025, Other is not considered a reportable segment. See Note 2, Summary of Significant Accounting Policies, for additional information. |
The following table presents Selling, operating and administrative expenses by segment and includes a reconciliation of reportable segment expenses in Adjusted EBITDA (in thousands):
Year Ended December 31, | ||||||||||
2025 | 2024 | 2023 | ||||||||
Personnel | $ | 73,513 | $ | 79,919 | $ | 81,900 | ||||
Professional fees | 13,445 | 10,850 | 13,450 | |||||||
Lease costs | 5,807 | 6,317 | 7,140 | |||||||
Events, travel and related costs | 13,026 | 15,307 | 19,734 | |||||||
Other segment items (a) | 20,057 | 17,649 | 25,148 | |||||||
Total Real Estate selling, operating and administrative expenses | 125,848 | 130,042 | 147,372 | |||||||
Adjustments to arrive at segment expense in Adjusted EBITDA (b) | (19,910) | (18,853) | (24,495) | |||||||
Total Real Estate expense in Adjusted EBITDA | $ | 105,938 | $ | 111,189 | $ | 122,877 | ||||
Personnel | $ | 13,321 | $ | 14,240 | $ | 14,134 | ||||
Professional fees | 820 | 1,394 | 1,237 | |||||||
Lease costs | 454 | 439 | 460 | |||||||
Events, travel and related costs | 2,535 | 2,721 | 3,118 | |||||||
Other segment items (a) | 3,689 | 3,291 | 3,495 | |||||||
Total Mortgage selling, operating and administrative expenses | 20,819 | 22,085 | 22,444 | |||||||
Adjustments to arrive at segment expense in Adjusted EBITDA (b) | (1,747) | (2,403) | (1,531) | |||||||
Total Mortgage expense in Adjusted EBITDA | $ | 19,072 | $ | 19,682 | $ | 20,913 | ||||
Marketing Funds fees (c) | $ | 72,835 | $ | 78,983 | $ | 83,861 | ||||
Other (d) | $ | 35 | $ | 131 | $ | 1,732 | ||||
| (a) | Other segment items for each reportable segment include: |
Real Estate – other technology expenses, bank fees, corporate administration expenses, commissions, insurance, property and other taxes, bad debt expense, and other miscellaneous expenses.
Mortgage – other technology expenses, commissions, bad debt expense, and other miscellaneous expenses.
| (b) | This adjustment reconciles segment Selling, operating and administrative expenses to total segment expense included in the measure of segment Adjusted EBITDA. These adjustments contain certain non-cash items and other non-recurring cash charges or other items. |
| (c) | Marketing Funds fees comprise the Company’s marketing campaigns designed to build and maintain brand awareness and the development and operation of agent marketing technology. The Marketing Funds segment operates at no profit. See Note 2, Summary of Significant Accounting Policies, for additional information. |
| (d) | As of December 31, 2025, Other is not considered a reportable segment and is included in total Selling, operating and administrative expenses. See Note 2, Summary of Significant Accounting Policies, for additional information. |
The following table presents a reconciliation of Adjusted EBITDA by segment to income (loss) before provision for income taxes (in thousands):
Year Ended December 31, | ||||||||||
2025 | 2024 | 2023 | ||||||||
Adjusted EBITDA: Real Estate | $ | 99,154 | $ | 102,904 | $ | 104,305 | ||||
Adjusted EBITDA: Mortgage | (5,398) | (5,073) | (6,920) | |||||||
Adjusted EBITDA: Total reportable segments (a) | 93,756 | 97,831 | 97,385 | |||||||
Adjusted EBITDA: Other (a) | (35) | (131) | (1,097) | |||||||
Settlement and impairment charges (b) | 1,542 | (5,483) | (73,783) | |||||||
Equity-based compensation expense | (16,627) | (18,855) | (19,536) | |||||||
Fair value adjustments to contingent consideration (c) | 109 | 225 | 533 | |||||||
Restructuring charges (d) | (2,536) | (1,227) | (4,210) | |||||||
Change in estimated tax receivable agreement liability (e) | (715) | (1,219) | 25,298 | |||||||
Other adjustments (f) | (1,898) | (2,860) | (2,394) | |||||||
Interest income | 3,580 | 3,738 | 4,420 | |||||||
Interest expense | (31,700) | (36,258) | (35,741) | |||||||
Depreciation and amortization | (25,848) | (29,561) | (32,414) | |||||||
Income (loss) before provision for income taxes | $ | 19,628 | $ | 6,200 | $ | (41,539) | ||||
| (a) | The Marketing Funds segment operates at no profit. In addition, as of December 31, 2025, Other is not considered a reportable segment. See Note 2, Summary of Significant Accounting Policies, for additional information. |
| (b) | During 2025, the Company recorded a cost recovery in connection with a previous settlement, that was received in the fourth quarter of 2025 from an escrow fund from a prior acquisition. This was partially offset by the settlement of an immaterial legal matter and an impairment recognized on an office lease in Canada, see Note 3, Leases, for additional information on our leases. During 2024 and 2023, represents the settlements of certain industry class-action lawsuits and other legal settlements, see Note 13, Commitments and Contingencies, for additional information. During 2023, in connection with the Company’s annual goodwill impairment test, it concluded that the carrying value of the Mortgage reporting unit within the Mortgage segment exceeded its fair value, resulting in an impairment charge to the Mortgage reporting unit goodwill. See Note 7, Intangible Assets and Goodwill, for additional information. |
| (c) | Fair value adjustments to contingent consideration include amounts recognized for changes in the estimated fair value of the contingent consideration liabilities. See Note 10, Fair Value Measurements, for additional information. |
| (d) | During 2025 and 2024, the Company restructured its support services to further enhance the overall customer experience. Additionally, during 2023, the Company announced a reduction in force and reorganization intended to streamline the Company’s operations and yield cost savings over the long term. See Note 2, Summary of Significant Accounting Policies, for additional information. |
| (e) | Change in estimated tax receivable agreement liability is the result of a valuation allowance on deferred tax assets. See Note 4, Non-controlling Interest and Note 11, Income Taxes, for additional information. |
| (f) | Other adjustments are primarily made up of losses on disposal of assets in 2025 and employee retention related expenses from the Company’s CEO transition in 2024 and 2023. |
The following table presents total assets of the Company’s segments (in thousands):
As of December 31, | |||||
2025 | 2024 | ||||
Real Estate | $ | 504,451 | $ | 508,081 | |
Marketing Funds | 28,192 | 29,069 | |||
Mortgage | 49,832 | 44,433 | |||
Other (a) | — | 11 | |||
Total assets | $ | 582,475 | $ | 581,594 | |
| (a) | Other is not considered a reportable segment. |
Virtually all long-lived assets are within the United States.
Historical Timeline
| Fiscal Year | Filed | |
|---|---|---|
| 2025 | Feb 19, 2026 | Showing above |
| 2024 | Feb 20, 2025 | |
| 2023 | Feb 22, 2024 | |
| 2022 | Feb 28, 2023 | |
| 2021 | Feb 23, 2022 | |
| 2020 | Feb 25, 2021 | |
| 2019 | Feb 21, 2020 | |
| 2018 | Feb 22, 2019 | |
| 2015 | Feb 26, 2016 | |
About Segments Disclosures
Segment disclosures break a company into its reportable operating units, revealing revenue, profit, and asset allocation that consolidated financial statements obscure. Under ASC 280, segments must match how the chief operating decision maker views the business, providing a window into internal management structure and resource allocation priorities.
Key signals: compare segment margins to identify which units drive profitability and which destroy value. Watch for changes in the number of reportable segments — segment aggregation or disaggregation often coincides with strategic shifts or attempts to obscure declining performance. Intersegment elimination patterns reveal internal pricing practices. The reconciliation between segment totals and consolidated figures exposes corporate overhead allocation and unallocated items. Geographic revenue concentration highlights regulatory and currency exposure. Compare segment-level capital expenditure against segment revenue to assess where management is investing for future growth versus harvesting existing assets.