Vital Farms, Inc. Revenue Disclosure
6. Revenue Recognition
The following table summarizes the Company’s net revenue by primary product for the periods presented:
|
|
Fiscal Year Ended |
|
|||||||||
|
|
December 28, |
|
|
December 29, |
|
|
December 31, |
|
|||
Net Revenue: |
|
|
|
|
|
|
|
|
|
|||
Eggs and egg-related products |
|
$ |
733,176 |
|
|
$ |
580,954 |
|
|
$ |
449,045 |
|
Butter and butter-related products |
|
|
26,268 |
|
|
|
25,353 |
|
|
|
22,812 |
|
Net Revenue |
|
$ |
759,444 |
|
|
$ |
606,307 |
|
|
$ |
471,857 |
|
Net revenue is primarily generated from the sale of eggs and butter. The Company’s product offerings include shell eggs, hard-boiled eggs, liquid whole eggs, and stick butter. The Company’s ghee and spreadable tub butter offerings were discontinued during the fiscal year ended December 31, 2023. The revenues related to the discontinued product lines were immaterial.
Want the next Vital Farms, Inc. revenue disclosure the moment it drops?
Set a Sentinel and we'll alert you the moment Vital Farms, Inc.'s next filing hits EDGAR. No credit card, your email never gets sold.
Historical Timeline
| Fiscal Year | Filed | |
|---|---|---|
| 2025 | Feb 26, 2026 | Showing above |
| 2024 | Feb 27, 2025 | |
| 2023 | Mar 7, 2024 | |
| 2022 | Mar 9, 2023 | |
| 2021 | Mar 10, 2022 | |
| 2020 | Mar 24, 2021 | |
About Revenue Disclosures
Revenue disclosures under ASC 606 explain how a company identifies performance obligations, allocates transaction prices, and determines when revenue is recognized. This section is essential for understanding whether reported revenue reflects genuine economic activity or aggressive accounting choices. Analysts examine the mix of point-in-time versus over-time recognition, which directly affects revenue timing and comparability.
Key signals: rising contract liabilities (deferred revenue) suggest strong future revenue visibility, while declining contract assets may indicate slowing project milestones. Watch for variable consideration estimates — rebates, returns, and performance bonuses that require management judgment. Significant changes in disaggregated revenue by geography or product line can reveal shifting business mix before it appears in headline numbers. Compare revenue growth against contract liability growth to assess sustainability, and scrutinize any changes in the timing of recognition that coincide with earnings pressure.