2. Revenue from Contracts with Customers
The following table summarizes revenue by region based on the billing country of users (in thousands, except percentages):
Year Ended December 31,
202520242023
AmountPercentage of RevenueAmountPercentage of RevenueAmountPercentage of Revenue
United States and Canada (1)
$2,969,150 61%$2,281,319 63%$1,803,812 64%
Europe
944,226 19659,593 18505,633 18
Asia-Pacific, including Australia and New Zealand
541,532 11379,027 11286,930 10
Rest of world
435,643 9282,040 8202,899 7
Total
$4,890,551 100%$3,601,979 100%$2,799,274 100%
(1)The Company’s revenues in the United States were 57%, 59%, and 60% of consolidated revenue for each of the years ended December 31, 2025, 2024, and 2023, respectively.
No individual country, other than the United States, exceeded 10% of the Company’s consolidated revenue for any period presented.
As a percentage of total virtual item-related revenue, durable revenue and consumable revenues were as follows:
Year Ended December 31,
202520242023
Durable virtual item revenue
85 %91 %91 %
Consumable virtual item revenue
15 %%%
Deferred Revenue
The Company receives payments from its users based on the payment terms established in its contracts. Such payments are initially recorded to deferred revenue and are recognized into revenue as the Company satisfies its performance obligations. The aggregate amount of revenue allocated to unsatisfied performance obligations is included in the Company’s deferred revenue balances.
The increase in deferred revenue for the year ended December 31, 2025 was driven by sales during the period exceeding revenue recognized from the satisfaction of the Company’s performance obligations, which includes the revenue recognized during the period that was included in the current portion of deferred revenue at the beginning of the period. During the year ended December 31, 2025, the Company recognized all of the revenue that was included in the $3,005.0 million current deferred revenue balance as of December 31, 2024.

Historical Timeline

Fiscal YearFiled
2025Feb 11, 2026Showing above
2024Feb 18, 2025
2023Feb 21, 2024
2022Feb 28, 2023
2021Feb 25, 2022

About Revenue Disclosures

Revenue disclosures under ASC 606 explain how a company identifies performance obligations, allocates transaction prices, and determines when revenue is recognized. This section is essential for understanding whether reported revenue reflects genuine economic activity or aggressive accounting choices. Analysts examine the mix of point-in-time versus over-time recognition, which directly affects revenue timing and comparability.

Key signals: rising contract liabilities (deferred revenue) suggest strong future revenue visibility, while declining contract assets may indicate slowing project milestones. Watch for variable consideration estimates — rebates, returns, and performance bonuses that require management judgment. Significant changes in disaggregated revenue by geography or product line can reveal shifting business mix before it appears in headline numbers. Compare revenue growth against contract liability growth to assess sustainability, and scrutinize any changes in the timing of recognition that coincide with earnings pressure.