TripAdvisor, Inc. Stock Compensation Disclosure
NOTE 13: STOCK BASED AWARDS AND OTHER EQUITY INSTRUMENTS
Stock-Based Compensation Expense
The following table presents the amount of stock-based compensation expense and the related income tax benefit included in our consolidated statements of operations during the periods presented:
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Year ended December 31, |
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2025 |
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2024 |
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2023 |
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(in millions) |
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Total stock-based compensation expense |
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$ |
108 |
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$ |
120 |
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$ |
96 |
|
Income tax benefit from stock-based compensation expense |
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(20 |
) |
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(23 |
) |
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(21 |
) |
Total stock-based compensation expense, net of tax effect |
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$ |
88 |
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$ |
97 |
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$ |
75 |
|
We capitalized $12 million, $13 million and $10 million of stock-based compensation expense as website development costs during the years ended December 31, 2025, 2024 and 2023, respectively.
Stock and Incentive Plans
On December 20, 2011, our 2011 Stock and Annual Incentive Plan (the “2011 Plan”) became effective and we filed a Registration Statement registering a total of 17,500,000 shares of our common stock, of which 17,400,000 shares were issuable in connection with grants of equity-based awards under our 2011 Plan and 100,000 shares were issuable under our Deferred Compensation Plan for Non-Employee Directors (refer to “Note 12: Employee Benefit Plans” for information on our Deferred Compensation Plan for Non-Employee Directors). At our annual meeting of stockholders held on June 28, 2013, our stockholders approved an amendment to our 2011 Plan to, among other things, increase the aggregate number of shares of common stock authorized for issuance thereunder by 15,000,000 shares.
On June 21, 2018, our stockholders approved the 2018 Stock and Annual Incentive Plan (the “2018 Plan”) and we filed a Registration Statement registering 6,000,000 shares plus the number of shares available for issuance (and not subject to outstanding awards) under the 2011 Plan. As of the effective date of the 2018 Plan, the Company ceased granting awards under the 2011 Plan. On June 8, 2021, our stockholders approved an amendment to the Company’s 2018 Plan to, among other things, increase the aggregate number of shares reserved and available for issuance under the 2018 Plan by 10,000,000 shares. The purpose of this amendment was to provide sufficient reserves of shares of our common stock to ensure our ability to continue to provide new hires, employees and management with equity incentives.
On June 6, 2023, our stockholders approved the TripAdvisor, Inc. 2023 Stock and Annual Incentive Plan (the “2023 Plan”) primarily for the purpose of providing sufficient reserves of shares of our common stock to ensure our ability to continue to provide new hires, employees, and other participants with equity incentives. The 2023 Plan provides for the grant of stock options, stock appreciation rights, restricted stock, restricted stock units (“RSUs”), and other stock-based awards. As of the effective date of the 2023 Plan, the Company ceased granting awards under the 2018 Plan.
As of December 31, 2025, the total number of shares reserved for future stock-based awards under the 2023 Plan was approximately 13 million shares. All shares of common stock issued to date in respect of the exercise of options, RSUs, or other equity awards have been issued from authorized, but unissued common stock.
Stock Based Award Activity and Valuation
2025 Stock Option Activity
A summary of our stock option activity, consisting of service-based non-qualified stock options, is presented below:
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Weighted |
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Weighted |
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Average |
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Average |
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Exercise |
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Remaining |
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Aggregate |
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Options |
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Price Per |
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Contractual |
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Intrinsic |
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Outstanding |
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Share |
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Life |
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Value |
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(in thousands) |
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(in years) |
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(in millions) |
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Options outstanding as of December 31, 2024 |
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2,190 |
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$ |
31.57 |
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Cancelled or expired |
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(189 |
) |
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45.02 |
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Options outstanding as of December 31, 2025 |
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2,001 |
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30.30 |
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4.3 |
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$ |
— |
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Exercisable as of December 31, 2025 |
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1,804 |
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31.38 |
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4.0 |
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$ |
— |
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Vested and expected to vest after December 31, 2025 (1) |
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2,001 |
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$ |
30.30 |
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4.3 |
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$ |
— |
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Aggregate intrinsic value represents the difference between the closing stock price of our common stock and the exercise price of outstanding, in-the-money options. Our closing stock price as reported on Nasdaq as of December 31, 2025 was $14.56. The total intrinsic value of stock options exercised for the years ended December 31, 2025, 2024, and 2023 was not material.
The fair value of stock option grants has been estimated at the date of grant using the Black–Scholes option pricing model with the following weighted average assumptions for the periods presented:
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December 31, |
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2024 |
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2023 |
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Risk free interest rate |
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4.07 |
% |
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3.70 |
% |
Expected term (in years) |
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5.19 |
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5.16 |
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Expected volatility |
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56.69 |
% |
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53.43 |
% |
Expected dividend yield |
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— % |
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— % |
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Weighted-average grant date fair value |
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$ |
13.37 |
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$ |
10.18 |
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There were no stock options granted during the year ended December 31, 2025. The total fair value of stock options vested for the years ended December 31, 2025, 2024 and 2023 were $3 million, $7 million, and $7 million, respectively. Cash received from stock option exercises for the years ended December 31, 2025, 2024, and 2023 was not material.
2025 RSU Activity
A summary of our RSU activity, consisting of service-based vesting terms, is presented below:
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Weighted |
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Average |
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Grant- |
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Aggregate |
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RSUs |
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Date Fair |
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Intrinsic |
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Outstanding |
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Value Per Share |
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Value |
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(in thousands) |
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(in millions) |
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Unvested RSUs outstanding as of December 31, 2024 |
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11,605 |
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$ |
23.47 |
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Granted (1) |
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6,685 |
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14.86 |
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Vested and released (2) |
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(5,141 |
) |
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24.16 |
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Cancelled |
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(2,801 |
) |
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20.31 |
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Unvested RSUs outstanding as of December 31, 2025 (3) |
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10,348 |
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$ |
18.43 |
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$ |
151 |
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The total fair value of RSUs vested for the years ended December 31, 2025, 2024, and 2023 was $124 million, $118 million, and $109 million, respectively.
A summary of our performance-based RSUs ("PSUs") and market-based RSUs (“MSUs”) activity is presented below:
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PSUs (1) |
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MSUs (2) |
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Weighted |
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Weighted |
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Average |
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Average |
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Grant- |
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Aggregate |
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Grant- |
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Aggregate |
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Date Fair |
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Intrinsic |
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Date Fair |
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Intrinsic |
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Outstanding |
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Value Per Share |
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Value |
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Outstanding |
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Value Per Share |
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Value |
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(in thousands) |
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(in millions) |
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(in thousands) |
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(in millions) |
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Unvested and outstanding as of December 31, 2024 |
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982 |
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$ |
23.28 |
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491 |
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$ |
10.53 |
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Granted |
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932 |
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14.92 |
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— |
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— |
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Vested and released (3) |
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(386 |
) |
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18.43 |
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— |
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— |
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Cancelled (4) |
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(69 |
) |
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19.72 |
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(457 |
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10.22 |
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Unvested and outstanding as of December 31, 2025 |
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1,459 |
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$ |
19.40 |
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$ |
21 |
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34 |
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$ |
14.80 |
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$ |
— |
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As of December 31, 2025, total unrecognized compensation cost related to stock-based awards, substantially RSUs (including PSUs, MSUs and DSUs), was $174 million, which the Company expects to recognize over a weighted-average period of 2.3 years.
Historical Timeline
| Fiscal Year | Filed | |
|---|---|---|
| 2025 | Feb 13, 2026 | Showing above |
| 2024 | Feb 20, 2025 | |
| 2023 | Feb 16, 2024 | |
| 2022 | Feb 17, 2023 | |
| 2021 | Feb 18, 2022 | |
| 2020 | Feb 19, 2021 | |
About Stock Compensation Disclosures
Stock-based compensation disclosures detail the equity awards granted to employees and executives — including stock options, restricted stock units (RSUs), and performance shares — along with the valuation methods and assumptions used to expense them. This section reveals the true cost of talent retention and the alignment between management incentives and shareholder interests.
Key signals: total unrecognized compensation expense and its expected recognition period signal future earnings headwinds from already-granted awards. For stock options, examine Black-Scholes assumptions — expected volatility, risk-free rate, and expected term — as understating any of these reduces reported compensation expense. Compare stock compensation expense as a percentage of revenue against peers to assess dilution cost. Watch vesting schedules for acceleration clauses tied to change-of-control events. Performance-based awards with undemanding targets may indicate weak governance. Add back stock compensation to operating cash flow to calculate a more conservative free cash flow figure.